NICK WEILBACHER

DIGITAL MARKETING OPS  ×  EMAIL CHANNEL SPECIALIST
HI-SCORE: 10+ YRS CAMPAIGN OPERATIONS     ★   LEVEL: SENIOR

⬤ PLAYER BIO

Marketing campaign operations specialist with deep expertise in Salesforce Marketing Cloud. I build, deploy, and manage high-volume email programs for enterprise clients across financial services, government, healthcare, and purpose-driven organizations.


My work sits at the intersection of strategy and execution — translating creative briefs and business rules into production-ready campaigns that perform at scale. I manage the full lifecycle: audience segmentation, dynamic content, QA, deployment, and reporting.


Currently operating remotely within the Omnicom network, managing email channel operations with a focus on precision, speed, and zero-defect delivery.

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♥ Based in New England  |  Dog dad to Mona  |  Cat uncle to Stevie & Poe

⬤ EXPERIENCE LOG

EMAIL CHANNEL OPS MANAGER
RAPP (Omnicom Group) — Remote
Current Role
Managing end-to-end email production and deployment in Salesforce Marketing Cloud for enterprise financial services clients. Audience segmentation, dynamic content builds, multi-variant QA, and campaign analytics.
MARKETING CAMPAIGN OPERATIONS
Digital Agency Environment — Omnicom Network
Ongoing
Full-stack campaign ops: intake → build → test → deploy → report. Cross-functional coordination with creative, strategy, analytics, and client services teams. High-volume sends, deliverability management, and compliance.
SALESFORCE MARKETING CLOUD SPECIALIST
Enterprise Email Programs
10+ Years in Email/CRM Space
Deep platform fluency: Email Studio, Journey Builder, Automation Studio, Content Builder, AMPscript, data extensions, SQL queries, and subscriber management.

⬤ SKILL TREE

SALESFORCE MARKETING CLOUD
■■■■■■■■■□ 95%
EMAIL CAMPAIGN PRODUCTION & QA
■■■■■■■■■□ 92%
HTML / CSS / EMAIL TEMPLATING
■■■■■■■■□□ 88%
AMPSCRIPT & DYNAMIC CONTENT
■■■■■■■■□□ 85%
AUDIENCE SEGMENTATION & DATA
■■■■■■■■□□ 88%
JOURNEY BUILDER / AUTOMATION
■■■■■■■■□□ 82%
CROSS-TEAM COORDINATION
■■■■■■■■■□ 90%
DELIVERABILITY & COMPLIANCE
■■■■■■■■□□ 80%

⬤ QUEST LOG — INDUSTRIES SERVED

Campaign operations across diverse, high-regulation, and purpose-driven verticals.

💰 FINANCIAL SERVICES 🏦 BANKING 📊 WEALTH MANAGEMENT 🏛️ MUNICIPAL GOVERNMENT 📋 PUBLIC SECTOR 🌿 CONSERVATION & NATURE 🏞️ ENVIRONMENTAL ORGS 🏳️‍🌈 LGBTQ+ ORGANIZATIONS 💪 FITNESS & WELLNESS 🏥 HEALTHCARE 📧 EMAIL MARKETING ⚙️ MARTECH / CRM
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Known for operating in high-compliance environments where accuracy and brand governance are non-negotiable. Zero-tolerance QA. Clean data. On-time sends. Every time.

⬤ WARP ZONE — GET IN TOUCH

Ready to team up? Pick your portal.

✉ nicholas.weilbacher@gmail.com ◈ LINKEDIN PROFILE
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Remote-first. EST timezone aligned. Currently based in Cape Cod, MA.
Open to new opportunities within the Omnicom network and beyond.